Best Practices

BU Stories allows you to create engaging stories similar to Instagram, Snapchat, and other social media platforms. It’s built utilizing custom Gutenberg blocks to provide a highly customizable editing experience. Stories should be short and sweet, not long enough to lose interest. They’re designed to grab a user’s attention and communicate key information quickly.

Key Takeaways

  • Tell a brief but impactful story.
  • Stories should have a short, attention-grabbing title and cover.
  • Make stories visually engaging and immersive with videos, images, stickers, gifs, and audio.
  • Short and sweet is best. Text should be concise, around 10 words per page.
  • Make images accessible by including alternative text within WordPress.
  • Short video clips work best, ideally around 15 seconds each.
  • Make sure videos with narration include captions so they can be enjoyed even without audio.
  • Keep stories between 10 to 20 pages – you don’t want them to go on for too long and lose interest.
  • Use animations meaningfully to enhance the story, not distract from it.
  • Be mindful of the amount of text per page and viewing duration.