Have a Call to Action

Typically, it’s a good idea to end a story with a call to action, or an action you want a user to take after reading through your story, even if it’s just a prompt to learn more.

You can easily add a call to action by clicking on the page block and adding a page URL. This will automatically create a button that appears at the bottom of the story prompting the user to take an action. You can link off to an external website or another page of your own website.