Accessibility
Compliance with accessibilityAccessibility, when discussing the web, is the practice of b... More standards is important both for adhering to BU web standards and for ensuring your visitors have a good experience on your site. If that’s not enough to convince you accessibilityAccessibility, when discussing the web, is the practice of b... More is important, consider this: Google bumps up pages with well-structured, valid HTML and CSSCSS is a programming language that we use to "style" a web p... More in their rankings. When you put accessibilityAccessibility, when discussing the web, is the practice of b... More first, you naturally provide good, well-structured contentContent consists of text, images, headings, and other inform... More—and that will naturally improve your search rankings. It’s also a requirement for new websites under the BU Minimum Web Accessibility Standards (MWAS).
Improve your contentContent consists of text, images, headings, and other inform... More by familiarizing yourself with accessibilityAccessibility, when discussing the web, is the practice of b... More standards and following this guide on TechWeb, which provides ten easy things you can do now to improve your contentContent consists of text, images, headings, and other inform... More.
Immediately after you publish contentContent consists of text, images, headings, and other inform... More and periodically as you change and update contentContent consists of text, images, headings, and other inform... More, we also recommend running an accessibilityAccessibility, when discussing the web, is the practice of b... More check. You can do this right from the Publish box on the pageA page is often used to present “static” information abo... you’d like to check. You’ll receive a report with recommendations for improving your content’s accessibilityAccessibility, when discussing the web, is the practice of b... More.
On writing alt text
Alt textAlt text (alternative text) is a word or phrase that can be ... More is the number-one way you can make your images accessible to screen readers—and Google too! But how do you write good alt textAlt text (alternative text) is a word or phrase that can be ... More?
The number-one problem with alt textAlt text (alternative text) is a word or phrase that can be ... More (besides the lack of it altogether!) is that it’s not meaningful and descriptive. Say you choose “photo of man” as your alt text—that might not tell the whole story of the accompanying image. If, for example, the “photo of man” text went with a portrait photo of Martin Luther King, Jr., then the alt textAlt text (alternative text) is a word or phrase that can be ... More “Martin Luther King, Jr.” would be much more effective.The ultimate goal of alt textAlt text (alternative text) is a word or phrase that can be ... More is to supply context (if there is any) that might not be readily apparent to every user. In this case, better alt textAlt text (alternative text) is a word or phrase that can be ... More would read like a photo caption from a newsPosts are time-oriented content in WordPress—usually news,... More piece.
Not everything needs alt textAlt text (alternative text) is a word or phrase that can be ... More, but you should always make a considered determination whether to use it, and check the alt textAlt text (alternative text) is a word or phrase that can be ... More for all photos or graphics. Bad alt textAlt text (alternative text) is a word or phrase that can be ... More, or neglecting to include it, is worse than leaving the alt textAlt text (alternative text) is a word or phrase that can be ... More deliberately empty. The “deliberately” is important there. There are only a few specific instances where this is appropriate. The diagram below will help you write good, accessible alt textAlt text (alternative text) is a word or phrase that can be ... More whatever the situation.