Adding Photos and Video to Content
The Screen Options allow you to choose which dashboard metab...Recommendation: Always look for media, photos, and videos to support your contentContent consists of text, images, headings, and other inform... where possible.
Visual content has never been more powerful than it is now. That being said, the importance of visual content isn’t going to fizzle out anytime soon. Look for media, photos, and videos when you want to make a strong, lasting impression.
Here are some statistics from various reports on different types of visual content:
- When people hear information, they’re likely to remember only 10% of that information three days later. However, if a relevant image is paired with that same information, people retained 65% of the information three days later. (Source)
- Eye-tracking studies show internet readers pay close attention to information-carrying images. In fact, when the images are relevant, readers spend more time looking at the images than they do reading text on the page. (Source)
- Cisco projects that global internet traffic from videos will make up 82% of all consumer internet traffic by 2021. (Source)
- 70% of YouTube viewers watch videos for “help with a problem” they’re having in their hobby, studies, or job. (Source)
- People following directions with text and illustrations do 323% better than people following directions without illustrations. (Source)